Creativity & circuitry

Tribal creativity

Tribal art only works for a business.

What often happens is how many graphic artists experiment with trying to be painters and it doesn't work. They're incredible at being able to illustrate or design what can reach and touch the tribe but the moment they try to make that personal art, the moment they try to turn that into collective art, it does not work. It's very different. It only works if it's a business.

Now, if you've got a child that has the 44-26, pay them for their creativity.

No joke. Reward them for that creative work, so you say "We need to have a mailbox. Design that mailbox for me. I'll pay you for it," whatever the case may be. But the reality is that theirs is a creativity that has to be directly rewarded because if it's not a business, it isn't going to work.

Collective creativity

The collective artist can do without money as long as their work is supported, somebody is ready to back them, to help them out.

That doesn't mean they're necessarily going to feed them. It's not like you got a job, it's a kind of charity and one becomes dependent on it.

Individual creativity

The individual creativity doesn't want to have anything to do with anybody. Just wants to be able to live out their own process and whether or not that makes money for them is moot.

But that's not true in the tribe.

Tribal creativity works at its best when it's highly rewarded, and the greater the reward, the better the creativity. And the greater the reward, the better the capacity to be able to trick the tribe. Now when I say trick, I don't mean that in a bad sense. I'm a 26 gate. I'm a trickster. It's something to trick somebody into taking in what they otherwise wouldn't take in.

Our dude, Ra